12-01-2017, 01:02 PM
Amazon gets its millions of buyers to write product reviews.
It's customers read the reviews when considering a purchase, and many of us use Amazon for that feature, which we provide for them - - free.
Starting in mid-December, Amazon will push sellers to increase the number of video product descriptions, to keep customers watching and to discourage them from migrating to YouTube and other video sites. Amazon video descriptions will display price drops for the item you're viewing. Welcome to Amazon's feature laden black hole, penny price drops to keep you watching, and watching, and watching...
There’s potentially another reason for Amazon to promote the use of video in e-commerce. It now has a way to offer customers discounts for watching ads. In October, Amazon was awarded a patent for “content-based price reductions and incentives.” The patent says that “customers in an electronic environment can be presented with the option to receive advertising, such as audio, video, or interactive content, in order to receive discounted pricing or similar benefits.”
https://qz.com/1143096/amazon-may-have-p...-shopping/
Of course if net neutrality is voted down, any discounts from Amazon might be offset in your New! Unimproved! higher Internet service fees.
“Facts fall from the poetic observer as ripe seeds.” -Henry Thoreau
It's customers read the reviews when considering a purchase, and many of us use Amazon for that feature, which we provide for them - - free.
Starting in mid-December, Amazon will push sellers to increase the number of video product descriptions, to keep customers watching and to discourage them from migrating to YouTube and other video sites. Amazon video descriptions will display price drops for the item you're viewing. Welcome to Amazon's feature laden black hole, penny price drops to keep you watching, and watching, and watching...
There’s potentially another reason for Amazon to promote the use of video in e-commerce. It now has a way to offer customers discounts for watching ads. In October, Amazon was awarded a patent for “content-based price reductions and incentives.” The patent says that “customers in an electronic environment can be presented with the option to receive advertising, such as audio, video, or interactive content, in order to receive discounted pricing or similar benefits.”
https://qz.com/1143096/amazon-may-have-p...-shopping/
Of course if net neutrality is voted down, any discounts from Amazon might be offset in your New! Unimproved! higher Internet service fees.
“Facts fall from the poetic observer as ripe seeds.” -Henry Thoreau
"I'm at that stage in life where I stay out of discussions. Even if you say 1+1=5, you're right - have fun." - Keanu Reeves
